CASE STUDY


All Hands Raised, Annual Fundraiser

unique Event experienceS

Set the tone and create anticipation for the annual fundraiser which takes place each year in Portland’s Moda Center. 

SERVICES PROVIDED

  • Event Concept
  • Branding
  • Environmental

COMPANY PROFILE

Transforming children into educated, independent adults is the job of the entire community. All Hands Raised brings together local business, government, non-profit organizations, faith community, parents, students and community stakeholders to ensure the sustained success of every child in Portland and Multnomah County from cradle to career. Visit the site

 

INSIGHT: 

Develop a theme for the annual fundraiser that highlights the work and provides a fun experience. 

TASK: 

On a limited budget, create the vision for the event’s look and feel, that spans across all print collateral, web promotions, and event environment.

SOLUTION: 

With a new theme each year we are tasked with unfolding the experience of attending the event from initial outreach to final installations. We rely on our concept first approach and hands-on touches to deliver a unique experience each year. Since we began (over 5 years ago) brand awareness for the event and fundraiser have increased dramatically each year. 

DELiVERABLES:

Print & Digital: Event logo, pre and post ads, sponsorship packet, save-the-date, invitation, program, email signatures, and web banners. 

Event: Installations, photo-booth, table settings, stage graphics, signage, and event experience. 

FONTS MAIN: bodoni ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz SECONDARY: avenir next condensed ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz PMS 426 C PMS 877 C WHITE

The Roast 2015

A Fancy Affair

A type lock-up of the number 20 was created for a look that was impactful yet understated. The palette of black, white and silver was chosen to highlight the design.

The invitation included black foil printed on black ink, silver metallic, and a special origami fold.


 
FONTSMAIN: JOSEFINABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyzSECONDARY: ASSETABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz PMS 428 C PMS 2685 C PMS 871 C ROAST Presented by WELLS FARGO 19 19th Annual

The Roast 2014

Fat Tuesday

A festive and classic design for Mardi Gras. 

Gold metallic and jewel tones popped on a smooth natural stock to create a festive and sophisticated theme. 


 

The Roast 2013

The presidential party

A spirited affair with Hacks vs. Flacks in a good old-fashioned roasting. Clean typography, trading cards, and little details set the tone for the event held on President’s day.