The Study was given an Award of Excellence for PR by the Portland Advertising Federation, and their 2014 Roseys Awards Competition. With over 400 entries, only 19 Awards of Excellence were awarded. We're proud of our efforts to support and promote WeMake in funding arts & music education in Portland. We also had a lot of fun working on the project, and building something with no budget that was impactful, creative, and memorable.
EXPLORE + WONDER
Two words that begin the creative process, for myself and client work. It's this approach that allows possibilities to be seen, and play to develop into strategic thinking. Often times, play goes missing when the work begins, this is a downfall. When we play, there are no mistakes, just fun and lessons in letting go.
This time of the year is the perfect time to remind ourselves to let things go and be open to possibilities. As I venture into the New Year I can only set the course for new discoveries, collaborations, and explorations. WONDER, always wonder, play leads to discovery, and that's where the ADVENTURE lies.
This year's promotional piece was a reminder to Wonder + Explore. It was created for clients, hopeful collaborations, family, and friends. It's a tea towel that's also a calendar, of course. Some of you may remember your grandma owning them. The artwork was created from hand cut stamps that was then silkscreened onto the towels. The towel was folded to package a note card with and instagram shot from one of my walks in the woods. I used two quotes by Emerson for the card and the towel— "Live in the sunshine, Swim in the sea, Drink the wild air" and "Do not follow where the path may lead, go instead where there is no path and leave a trail". I had a lot of fun making them.
Carving out time
Running a small business has it's challenges in so many ways. In order to keep perspective, I try to find some time to infuse making into my work. By making, I mean not working on the computer. Sometimes, I have failed experiments. Sometimes things don't come out quite like I envisioned. At these times, I just say what ever. Experimenting gives me an opportunity to let go of perfect planned out equations or processes of working digitally. Making mistakes teaches us, and it's all about perspective. I learned a lot today :)
