LR Design Co.

modern furniture designers 

LR Design Co. builds functional design pieces for residential and commercial spaces. They are unique in their industry as women makers, and although they do not boast that, we think it’s awesome. When they came to us they wanted an update on their current brand, including their name. We didn’t change it much, but we did simplify it and gave them a knew look that represents the clients they want to appeal to and their sense of artistic exppresion.

The monogram mark breaks down the letterforms in its simplicity—creating a bold and balanced lock-up.The shapes hint at ariel arrangements of furniture pieces, and the open space of the mark creates a minimal design that is playful and imaginative. 

Deliverables:

Naming, Logo, Brand Identity, Website