Pinolo Gelateria

Logo design and brand development

Creating a brand personality that extends from the logo to the storefront, and all the personal touches in between.

Services Provided

  • Brand Strategy
  • Brand Identity
  • Website Design & Build
  • Packaging & Label Design
  • Brand Consulation


Pinolo Gelateria is an authentic Italian gelato parlor located in Portland, Oregon. Sandro, the store owner makes all the gelato fresh daily—it’s truly a unique tasting experience. 

Visit the site


Brand Elements

AN ITALIAN gelateria

The Logo: The primary mark was created by using an old fashioned quill pen and indian ink, resulting in a one-of-a-kind logo type treatment. 

A secondary mark was added to create a layering effect in packaging along with red stripped tape for fun and practical appeal. 


Process pen studies.

labels, kraft food wrapping, and custom tape

packaging in the works

Dairy and Non-Dairy are distinguishable by color.

The mobile Pinolo Bike